Frequently Asked Questions

Threadly is an all-in-one social media management platform for marketing teams, agencies, and creators. It lets you compose, schedule, and publish content across every major social network from a single AI-powered dashboard.

Threadly supports Twitter/X, LinkedIn (Personal + Company Pages), Facebook (Pages + Groups), Instagram (Business + Creator), TikTok, Pinterest, and YouTube. Any combination can be connected and managed from one account.

Threadly has a permanent free plan plus paid plans starting at $19/month. Agency plan is $149/month with unlimited profiles, users, and white-label branding.

Yes — Threadly has a permanent free plan with no credit card required. Paid plans include a 14-day money-back guarantee.

Threadly uses Anthropic's Claude to write platform-optimised captions, hashtags, and full content calendars. Input your brand voice and topic; get ready-to-publish copy for Twitter, LinkedIn, Instagram, and more.

Yes — Threadly lets you schedule posts weeks or months ahead from a visual queue or calendar view. Use CSV import for bulk scheduling or let the AI pick optimal times automatically.

Free plan supports 1 user, Starter supports 3, Professional supports 10, and Agency supports unlimited team members. Each can be assigned Admin, Editor, or Viewer roles.

The Threadly unified inbox aggregates all comments, DMs, mentions, and replies from every connected social account into a single feed, so your team can respond to every interaction without switching platforms.

Threadly is significantly more affordable than Hootsuite (starting at $19 vs $99+/month), includes native AI content generation, and is built for AI-first workflows. Hootsuite has a larger app marketplace but heavier pricing and a legacy architecture.

Buffer is ideal for solo creators publishing to a small set of accounts. Threadly adds team collaboration, a unified inbox, brand monitoring, AI content generation, and MCP integration — making it the better choice for teams and agencies.

Threadly exposes an MCP (Model Context Protocol) server at /mcp that gives AI assistants like Claude real-time access to your publishing queue, analytics, and audience data — enabling AI tools to plan and execute social media strategy directly.

Yes — Threadly uses Workspaces to separate brands. Each workspace has its own social accounts, queue, inbox, analytics, and team. The Agency plan includes unlimited workspaces.

Yes — Threadly uses read/write OAuth tokens (never passwords), TLS 1.3 encryption in transit, AES-256 at rest, and is GDPR-compliant. You can revoke access from your social platforms at any time.

Threadly provides cross-platform analytics covering reach, impressions, engagement rate, follower growth, link clicks, and video views — with post-level breakdowns, export options, and optimal timing heatmaps.

Go to Settings → Connected Accounts → Add Account. Choose your platform, follow the OAuth flow, and your account is connected in under 30 seconds. Threadly never stores your passwords.

A Workspace is a self-contained brand environment within Threadly — with its own social accounts, queue, inbox, analytics, and team members. Agencies use Workspaces to manage separate clients.

Threadly's AI analyses your historical post performance by platform, day, and hour to identify your highest-engagement windows and automatically slots queued posts into those times.

Yes — upload a CSV with date, time, platform, copy, and image URL columns to create hundreds of scheduled posts at once. The AI content calendar also generates a full month of posts in one click.

The Creative Library is Threadly's media asset manager — upload and organise images, videos, GIFs, and branded templates, then insert them directly into the composer. Available on Professional plan and above.

A mobile-optimised web app is available on any browser. Native iOS and Android apps are in development targeting Q3 2025.

Listen is Threadly's real-time brand monitoring tool. Track keywords, hashtags, brand names, and competitor handles across the public social web, filtered by sentiment. Available on Professional plan and above.

If a post fails, Threadly sends an immediate email notification with the specific error reason. The post moves to "Failed" status where you can fix the issue and re-publish with one click.

Yes — the Threadly Agency plan includes white-label features: custom domain, your agency logo and branding, and client workspaces that show your brand identity, not Threadly.

Cancel from Settings → Billing → Cancel Subscription. Access continues until the end of your billing period. Your data is retained for 90 days in case you reactivate.

Threadly includes a built-in link shortener (Threadly.link) with click tracking, UTM parameter builder, and QR code generation — automatically applied to every link you add to a post.