Listen is Threadly's social listening and brand monitoring feature. It surfaces every public mention of your brand, product, competitors, or industry keywords across the social web in real time.
What you can monitor
- Brand name mentions — Every time someone mentions your brand (with or without @tagging you).
- Keywords — Track any keyword or phrase relevant to your industry.
- Hashtags — Monitor campaign hashtags or industry trending tags.
- Competitor handles — See what people are saying about your competitors.
- URLs — Track who is sharing links to your website.
Sentiment analysis
Every mention is automatically classified as positive, neutral, or negative using AI sentiment analysis. Filter your Listen feed by sentiment to triage negative mentions quickly and capitalise on positive ones.
Responding from Listen
Spot a mention you want to respond to? Click "Reply" directly from the Listen feed. The reply is composed and sent from your connected account without leaving Threadly.
Alerts
Set up email or in-app alerts for specific Listen triggers — e.g., receive an instant alert whenever your brand name is mentioned with negative sentiment, or when a competitor launches a campaign that gets high volume suddenly.
Availability
Listen is available on Professional ($49/mo) and above. You can have up to 5 monitor topics on Professional and unlimited on Agency/Enterprise.