Threadly's analytics dashboard aggregates performance data from every connected social account into a unified view.
Metrics tracked
- Reach & impressions — Total and unique audience for each post and platform.
- Engagement rate — Likes, comments, shares, saves, and reactions as a percentage of reach.
- Follower growth — Net new followers per platform over time, with daily breakdown.
- Link clicks — Clicks through to your URLs tracked via the Threadly.link shortener, with UTM attribution.
- Video views — Views, watch time, and completion rate for video content.
- Story views — Impressions, taps forward/back, and exits for Instagram and Facebook Stories.
Post-level analysis
Each published post gets its own analytics card showing performance vs. your average. Threadly identifies your best and worst performing posts for the period and surfacing patterns (e.g., "Video posts on LinkedIn perform 3x better than image posts for your account").
Optimal timing heatmap
A visualisation of your historical post performance by day of week and hour of day. Shows you the highest-engagement windows for each platform so you can schedule into them.
Reporting history by plan
- Free — 7-day history
- Starter — 30-day history
- Professional — 90-day history
- Agency & Enterprise — 12-month history
Export
Professional and above can export analytics as PDF reports (branded with your workspace name) or CSV data for import into tools like Google Sheets, Looker Studio, or Excel.